沭阳县各乡镇足球俱乐部联赛的组织和策划摘 要 沭阳县各乡镇现行的赛事组织与管理存在许多问题,不能充分的调动群众参与其中通过研究分析,总结其它各个地区的管理经验,增强群众体质,丰富人们生活,缓解工作压力,提高人们生活幸福感,让更多的人乐于参与足球运动,带动全民运动的发展。 [关键词] 足球俱乐部;赛事;组织;设计 The organization and planning of the football club leagues in shuyang countyAbstractThere are many problems in the existing competition organization and management of the towns in shuyang county, which can't fully mobilize the masses to participate in the competition. Through research and analysis, summarizes the management experience of other regions, and improve the physical fitness, enrich people's lives, alleviate the pressure of work, improve people's life happiness, let more people willing to participate in soccer, lead to the development of sports for all.[Keywords] football club; Racing. Organizations; design目 录1 前言…………………………………………………………………………………………12 设计思路……………………………………………………………………………………13 沭阳业余足球赛事组织的不足……………………………………………………………24 如何安排赛事………………………………………………………………………………24.1.赛事的宣传推广……………………………………………………………………24.2.赛事的经费…………………………………………………………………………24.3.场馆设施配备………………………………………………………………………24.4.赛事的组织管理……………………………………………………………………25 赛事推广……………………………………………………………………………………35.1.品牌塑造及营销……………………………………………………………………35.1.1 品牌塑造…………………………………………………………………………35.1.2 市场营销的主要内容……………………………………………………………35.1.3 市场营销对象……………………………………………………………………45.1.4 市场营销的...