1沭阳县红鼎杯篮球赛事组织与策划摘 要本设计通过对沭阳县篮球赛事的调查与研究，运用市场营销学、体育产业学以及篮球专业对沭阳县篮球赛事进行组织与策划，进而让沭阳县大众对城市体育赛事有充分的了解，通过科学合理的的方式让大众参与到城市大众体育赛事中来。旨在促进沭阳县体育事业的发展，营造沭阳县浓厚的大众体育氛围促使大众科学合理的运动，提高全民素质。[关键词] 沭阳县； 篮球；赛事组织与策划 2Organization and planning of red tripod cup basketball tournament in Shuyang CountyAbstractThis design passes the investigation and research to the basketball match of Shuyang County, sports industry and professional basketball basketball tournament in Shuyang county are organized and planned, and then to Shuyang county public to have a full understanding of the city sports events, through scientific and reasonable way to make the public to participate in city mass sports events in the past. The purpose is to promote the development of sports undertakings in Shuyang County, to build a strong mass sports atmosphere in Shuyang County, to promote the scientific and rational movement of the masses and to improve the quality of the whole people.[ Key word ]Shuyang County, Basketball , Organization and planning of events 目 录1 前 言...........................................................................................................................42 设计思路...........................................................................................................................433 沭阳县篮球赛事发展现状...............................................................................................54 研究对象与研究方法.......................................................................................................54.1 研究对象.................................................................................................................54.2 研究方...
