视觉传达设计 中国传统民俗元素在手帐文化中的研究与应用VIP专享VIP免费

中国传统民俗元素在手帐文化中的研究与应用——以潮汕年俗为例 现代社会出现了许多特色鲜明的文创产品，是人们的智慧和现代科技等手段，并结合文化资源、文化用品等创造出来的。文创产品在商品本身价值的基础上增加了文化价值。用更加新颖的方式记录文化、承载文化成为现代的一种流行趋势。 手帐就是其中一种，手帐是起源于日本的用于记事的本子，手帐文化是指一种用于记载待做事项或日常经历的一种文化形式，不同于传统日记的纯文字形式，手帐中加入了许多图形图画及照片等视觉元素。随着手帐文化传入中国，以及近些年中国文创行业的崛起，“中国风”手帐文化日益兴起。而年俗是中华民族历史最为悠久的中国传统民俗之一，是中华民族道德、精神、文化、价值观的重要文化载体。 本文以“潮汕年俗”为切入点，研究其文化特色，将其与手帐的表现形式相结合，运用手帐记录和弘扬潮汕年俗文化。根据年俗的视觉形象特点，提出“潮汕年俗”手帐的设计方案。关键词：潮汕年俗 手帐文化 文创产品AbstractMany distinctive cultural and creative products have appeared in modern society, which are created by people's wisdom, modern technology and other means, combined with cultural resources and cultural articles. Cultural and creative products add cultural value to the value of commodities. Recording and carrying culture in a more novel way has become a popular trend in modern times.One of them is the pocket book, which originated in Japan and is used for recording events. The pocket book culture refers to a kind of cultural form used for recording to-do items or daily experiences. Different from the pure text form of traditional diary, the pocket book contains many visual elements such as graphics, pictures and photos. With the introduction of manual account culture into China and the rise of Chinese cultural and creative industry in recent years, "Chinese style" manual account culture is increasingly emerging. As one of the most time-honored folk customs in the history of the Chinese n...