《玫瑰酒产品》创业计划书目 录1．执行总结 ············································32．项目背景 ············································43．市场机会 ············································64．公司战略 ············································95．市场营销 ············································106．生产管理 ············································157．投资分析 ············································178．财务分析 ············································199．管理体系 ············································2110．机遇与风险 ········································2211．风险资本的退出···································23附 录1．市场容量估算 ·······································242．市场调查和定性分析·······························243．财务附表 ············································271. 执行总结1.1. 公司玫瑰酒类饮品开发有限责任公司是一个提议中的公司，它拥有玫瑰酒类饮品开发的专利技术，提倡科技为本的绿色生活新理念，为人类提供尽善尽美的天然饮品。我国所有饮品每年市场需求量约为 200 亿灌，其中含酒精类饮品约有 90 亿灌，可见人们对饮品的需求量之大。公司成立初期生产玫瑰酒类健康饮品，以满足迅速发展的大中城市夜间娱乐场所酒精饮料市场的需求，后期者采用生产玫瑰酒类附属饮品，以多种口感和多种价位来迎合更加广大的消费者群。使用投资建厂解决方案，针对解决我国所有饮品大部分依赖啤酒、果汁、可乐、矿泉水影响人们口感的问题。公司注重短期目标与长远战略的结合，...
