目 录1 项目综述.....................................................................................................................21.1 项目背景...........................................................................................................21.2 项目名称...........................................................................................................21.3 项目内容...........................................................................................................21.4 项目预期社会效益和经济效益.......................................................................32 公司概况.....................................................................................................................52.1 公司宗旨...........................................................................................................52.2 战略目标...........................................................................................................53 市场分析.....................................................................................................................64 营销策略.....................................................................................................................74.1 宣传方式...........................................................................................................74.2 促销...................................................................................................................74.3 分送...................................................................................................................84.4 售后...................................................................................................................84.5 预期营运模式...................................................................................................85 风险分析及对策.........................................................................................................96 致谢 .........................
