目录摘要.......................................................................................................................................IABSTRACT...................................................................................................................II第一章绪论.......................................................................................................................1(一)研究背景.......................................................................................................1(二)研究目的及意义.......................................................................................1第二章激励机制的相关理论..................................................................................2(一)激励的含义..................................................................................................2(二)相关激励理论概述..................................................................................21.内容型激励理论..................................................................................................22.过程型激励理论..................................................................................................33.修正型激励理论..................................................................................................3(三)本文研究的理论基础.............................................................................3(四)激励机制的含义.......................................................................................3(五)建立激励机制的手段.............................................................................31.薪酬............................................................................................................................32.环境............................................................................................................................43.人际关系..................................................................................................................44.前景成就..................................................................................................................45.企业文化..................................................................................................................46.福利............................................................................................................................4(六)激励机制的类型.......................................................................................4(七)激励机制的作用.......................................................................................5第三章旅行社员工满意度调查研究..................................................................5(一)调查目的.......................................................................................................5(二)问卷设计.......................................................................................................5(三)样本选取.......................................................................................................6(四)数据统计分析.............................................................................................61.被调查者的基本情况.......................................................................................62.被调查者对激励机制满意度总体评价...................................