绿色会展的发展与对策研究分析 会展管理专业VIP免费

摘要随着生活水平的提高，人们越来越关注自然、低碳的环保生活。与此同时，会展业也向着绿色、环保的方向前进和发展，在一定程度上也影响着城市经济以及社会经济的发展。会展场馆之间的竞争优势不仅体现在场馆的外在因素上，还体现在其对生态环境的保护方面。因此，在经营管理过程中，要把具体的经营活动和环保工作进行紧密结合。本文首先阐述了本次研究的背景、意义以及国内外的研究现状，介绍了会展场馆绿色经营的基本内涵，然后对于开展绿色会展的必要性进行了一定的分析，对于构建绿色会展体系进行了相关思考，探讨了如何开发绿色会展活动，最后进行了总结和展望。关键词:绿色会展；内涵；必要性；开发；总结与展望AbstractAslivingstandardrise,peoplepaymoreattentiontoadvocatenatural,lowcarbonliferelatedtoenvironmentalprotectionconsciousness.Atthemeanwhile,theadvanceanddevelopmentofexhibitionindustryalsograduallytowardgreenandenvironmentalprotectionsystem,toacertaindegree,affectsthedevelopmentofcityeconomyandsocialeconomy.Theadvantagesofcompetitionbetweenexhibitionvenuesnotonlyembodiesinitsexternalfactorsitself,butalsoreflectedintheprotectionofecologicalenvironment.Sothespecificbusinessactivitiesmustbetightcoupledwiththeenvironmentalprotectionworkintheprocessofitsoperationandmanagement.Firstly,thisarticleelaboratedtheresearchbackground,significanceandresearchstatusathomeandabroad,thenintroducesthebasicconnotationofexhibitionvenuesgreenmanagement,thentocarryoutthenecessityofthegreenexhibitionmustbeanalyzed,tobuildagreenexhibitionsystemwhichhascarriedontherelatedthinking,moreoverthepaperdiscusseshowtodevelopgreenexhibitionactivities,finallysummarizedandprospected.KeyWords：Greenexhibition;Connotation;Necessity;Development;Summaryandoutlook；目录摘要...........................................................IAbstract.......................................................II1前言......................................................-1-1.1研究背景及意义.......................................-1-1.2国内外研究现状.......................................-1-1.2.1国外绿色会展研究状况............................-1-1.2.2我国绿色旅游研究状况............................-2-2会展场馆绿色经营内涵.....................................-3-3开展绿色会展的必要性分析..................................-3-3.1会展市场的竞争加剧决定了企业必须发展绿色会展.........-3-3.2可持续发展和循环经济决定了企业必须发展绿色会展.......-4-3.3会展环境的日益恶化决定了企业必须发展绿色会展.........-4-4构建绿色会展体系的思考....................................-4-4.1构建绿色会展体系的运行基础...........................-5-4.2构建绿色会展体系的主体设施...........................-5-4.3构建绿色会展体系的法律保障...........................-6-5绿色会展活动的开发探讨....................................-6-5.1国外发达国家或城市绿色会展活动的开发.................-6-5.1.1以建设生态建筑为目标,强调绿色规划会展场馆.......-6-5.1.2强调绿色办展应符合3R标准.......................-7-5.2我国开发绿色会展的总体思路...........................-7-5.3我国绿色会展活动的开发途径...........................-7-5.3.1绿色会展展览题材的选定..........................-7-5.3.2展会活动的绿色开发..............................-8-5.3.3绿色会展活动的展后管理..........................-8-6结论与展望................................................-9-参考文献..................................................-10-致谢......................................................-11-1前言1.1研究背景及意义会展业作为现代科学技术...