企业如何有效激励员工讲师：张锡民目录目录第0讲课程简介.................................................................................................60.1★本课程讲些什么？........................................................................................60.1.1为什么要学习本课程？.........................................................................60.1.2谁需要学习本课程？.............................................................................60.1.3我能通过本课程学到什么？.................................................................60.2★讲师简介........................................................................................................60.3★课程提纲........................................................................................................7第1讲以激励机制为核心的人力资源管理模式............................................91.1激励机制为企业管理难题之首........................................................................91.2激励机制是深化企业生命力的根本保障......................................................111.3高绩效激励式人力资源管理模式..................................................................11第2讲加强对激励理论的认识和学习...........................................................152.1马斯洛的需求层次理论...................................................................................152.2激励保健双因素理论.......................................................................................172.3公平理论...........................................................................................................182.4期望理论...........................................................................................................192.5实用人本的模型...............................................................................................21第3讲员工激励的特点及思维方法...............................................................213.1员工激励的特点...............................................................................................223.2“三位一体”的思维方法.................................................................................243.2.1换位........................................................................................................243.2.2定位........................................................................................................253.2.3到位........................................................................................................263.3了解员工真正需求...........................................................................................263.4制定有效激励政策...........................................................................................27第4讲员工激励的原则...................................................................................284.1员工激励的一般原则.......................................................................................284.1.1激励要因人而异...................................................................................284.1.2奖惩适度................................................................................................304.1.3激励的公正性.......................................................................................314.1.4奖励正确的事..............................................................
