1电子商务下红豆集团的逆向物流摘要：从整个供应链角度来看，完整的物流系统应包括正向物流和逆向物流，逆向物流作为物流学领域中的一个新的分支，其重要性越来越被认识。作为物流学中一个新的研究领域，逆向物流有很强的实际研究价值。特别是对电子商务企业而言，逆向物流管理是否有效决定着其是否能在激烈的市场竞争中生存下去。由于电子商务的网络虚拟性，电子商务的发展离不开逆向物流的支持，逆向物流和电子商务的融合己经成为不可逆转的发展趋势。本文就是通过对国内外有关逆向物流的文献研究以及对红豆集团电子商务逆向物流情况的实际调研，探讨了基于电子商务的企业逆向物流管理问题。关键词：逆向物流；电子商务；分析研究Absrtact:Fromtheperspectiveoftheentiresupplychain,logisticssystemshouldincludelogisticsandreverselogisticsprocess,reverselogisticsasanewbranchbiologistic,itsimportancehasbeenincreasinglyknown.Asanewfield，reverselogisticsFairleeworthstudyinginpractice.Especiallyforelectronicbusinessenterprise,theefficientreverselogisticsmanagementdecideswhetheritcansurviveinthefiercemarketcompetition.Becauseelectronicbusinessnetworkisvirtual，electronicbusinesscannotleavereverselogisticssupport，andthefusionbetweenreverselogisticsandelectronicbusinesshasalreadybecometheirreversibletrend.ResearchingthedomesticandforeignrelatedliteratureandinvestigatingactualsituationwhichamedicineandE-businessenterpriseimplementedreverselogistics,thethesisdiscussedenterprises'reverselogisticsmanagementbasedonE-business.Keywords:reverselogistics;electroniccommerce;analysisandresearch12目录1前言.......................................................................................................................51.1选题背景及研究意义............................................................................51.1.1选题的背景.....................................................................................51.1.2选题的意义.....................................................................................51.2国内外研究现状.....................................................................................71.2.1国外研究现状................................................................................71.2.2国内研究现状................................................................................81.3本文主要的研究工作............................................................................102电子商务下红豆集团逆向物流产生原因.......................................................152.1电子商务与物流相互关系....................................................................153.1.1电子商务对物流的影响...............................................................153.1.2物流对电子商务的作用...............................................................162.2开展电子商务下红豆集团逆向物流的内在原因.............................192.2.1逆向物流能降低电子商务的风险..............................................202.2.2回收方信用度较高........................................................................202.2.3废旧物品没有高利润可图...........................................................202.2.4逆向供应链中的企业相互之间比较熟悉..................................203我国电子商务下红豆集团逆向物流存在的问题..........................................223.1我国电子商务下红豆集团逆向物流国情..........................................223.2我国电子商务下红豆集团逆向物流存在的问题.............................223.2.1缺乏电子商务下红豆集团逆向物...
