目录第一部分深圳市宏观市场环境............................................31.2003年经济发展情况............................................31.12003年全市综合情况......................................31.22004年上半年经济发展情况...............................61.3城市发展特色............................................10第二部分深圳市写字楼市场调研.........................................151、深圳写字楼区域分布状况及市场特征............................152、深圳市写字楼发展历程........................................172.1发展初期：..............................................172.2迅速发展期..............................................172.3市场淡静期..............................................182.4市场复苏期..............................................193、深圳市写字楼市场分析........................................203.1深圳市写字楼市场供应及特征分析..........................203.2深圳市写字楼市场需求及特征分析..........................243.3深圳市写字楼市场客户行业分布分析........................273.4深圳市写字楼客户购买动机分析............................314、深圳市经典写字楼案例调查....................................334.1经典写字楼项目概况......................................334.2经典写字楼项目租售情况..................................405、深圳市写字楼市场前景预测....................................425.1写字楼大势趋旺..........................................425.2供过于求格局短期仍挥之不去..............................425.3中心区和车公庙片区引领深圳市写字楼市场..................435.4区域定位促成市场热点....................................435.5地铁兴建和城市交通网络的完善，罗湖区写字楼竞争优势加强..445.6功能设施灵活完善的甲级小户型写字楼受到市场的欢迎........445.7写字楼开发与营销亮点纷呈................................44第三部分中心区写字楼市场调查分析.....................................461.片区概况.....................................................461.1中心区范围界定..........................................461.2片区性质和目标..........................................461.3片区规划分析............................................472.中心区写字楼市场SWOT分析....................................522.1片区优势分析............................................522.2片区劣势分析............................................542.3片区机会点分析..........................................552.4片区威胁点分析..........................................563中心区写字楼市场及车公庙写字楼市场调研分析....................573.1中心区写字楼市场案例调研................................573.2车公庙写字楼市场案例调研................................774中心区写字楼市场特征分析......................................904.1中心区写字楼供应量分析..................................904.2中心区目标客户分析......................................914.3中心区写字楼价格水平....................................964.4中心区写字楼产品分析....................................984.5中心区写字楼销售推广方式与方法.........................101第四部分中心区写字楼市场调研总结....................................1031.中心区写字楼市场总结........................................1032.中心区写字楼供求关系预测....................................1033.中心区写字楼价格趋势预测....................................1044.中心区写字楼产品发展预测....................................1045.中心区写字楼市场机会点或空白点分析.............................
