分类号:学校代码:11460学号:07403612南京晓庄学院本科生毕业论文(设计)我国乳制品行业发展的问题及对策研究Ourdairyindustrydevelopmentproblemsandcountermeasures所在系(院):经济管理学院学生:仇雯指导教师:赵红平研究起止日期:二○一○年十月至二○一一年六月二○一一年六月摘要乳制品行业的关系到人民健康和国民发展,已成为我国农业中发展最快的产业之一。随着经济稳步快速发展,老百姓对奶产品营养价值的意识和消费水平有了很大提高,乳品正在成为人们每天生活中的必须品,但是我国乳制品行业却仍存在着一系列的问题,这些问题严重制约我国乳制品行业的发展。因此,本文研究的目的是针对当今乳制品行业发展的现状以及出现的问题,运用经济学原理分析并讨论制定出相应的对策,以达到进一步完善乳制品行业并促进乳制品企业发展的目的。为国内乳制品企业的决策提供一些参考。关键词:乳制品行业;现状;问题分析;发展对策ABSTRACTThedevelopmentofthedairyindustryisrelatedtopeople'shealthandnationaleconomicdevelopmentanimportantindustry,andbecomethefastestgrowingofagriculturalgrowthinoneoftheindustriesbest.WiththerapiddevelopmentofChina'ssteadyeconomic,health-consciouspeopleandthenutritionalvalueofdairyproductsandconsumptionhasbeengreatlyimproved,dairyproductsarebecomingdailynecessitiesoflifepeople,butChina'sdairyindustry,butthereareaseriesofproblemsTheseproblemshaveseriouslyhamperedmydairyindustry.Therefore,thisstudywasaimedatthedevelopmentofthecurrentstatusofthedairyindustryandtheproblems,theuseofeconomicprinciplestoanalyzeanddiscussthedevelopmentofcorrespondingmeasuresinordertoachievefurtherimprovethedairyindustryandtopromotethedairyindustrydevelopment.Decision-makingforthedomesticdairycompaniestoprovidesomereference.Keywords:Dairyindustry;thestatusquo;problemanalysis;DevelopmentStrategies目录1.引言..............................................................................................................................................................12.中国乳制品行业发展现状..........................................................................................................................1中国乳制品行业发展特点.....................................................................................................................2乳制品加工及消费现状.........................................................................................................................31)乳制品生产加工现状..................................................................................................................32)乳制品消费现状.......................................................................................................................33.中国乳制品行业发展中存在的问题..........................................................................................................4乳制品企业没有形成规模.....................................................................................................................4乳制品质量问题严重.............................................................................................................................4市场过度竞争令人担忧.........................................................................................................................5乳制品生产技术问题较多.................................................................................................................64.中国乳制品行业发展问题分析(波特五力分析)...............................................................