第1页共14页编号:时间:2021年x月x日书山有路勤为径,学海无涯苦作舟页码:第1页共14页目录一、综述..................................................................................................................31.游戏、社区、交友业务成为SP关注的焦点..........................................132.行业整合趋势明显....................................................................................133.产业链合作活跃........................................................................................134.积极开拓2.5G业务...................................................................................13二、市场环境分析..................................................................................................31.政治政策......................................................................................................32.经济..............................................................................................................33.社会..............................................................................................................44.技术..............................................................................................................45.行业优势......................................................................................................4A.与互联网相比.......................................................................................4B.与固话网相比.......................................................................................4C.与电视网相比.......................................................................................56.行业弱点......................................................................................................5三、多种不同角度的分析......................................................................................51.盈利模式......................................................................................................5A.多方合作,打造共盈...........................................................................5B.盈利手段多样化...................................................................................52.服务类型......................................................................................................6A.通信类...................................................................................................6B.娱乐类...................................................................................................6C.资讯信息类...........................................................................................6D.交易类...................................................................................................63.功能..............................................................................................................7A.纯文本...................................................................................................7B.MMS......................................................................................................7C.游戏.......................................................................................................7D.IVR........................................................................................................7E.WAP..........................................................................