目录第一章总论..............................................11.1项目简介........................................................11.2可行性研究报告编制依据、指导思想与范围..........................21.3项目建设单位简介................................................31.4研究的主要结论与建议............................................4第二章项目建设背景与建设必要性..........................62.1项目建设背景....................................................62.2项目建设必要性..................................................9第三章市场分析与预测..................................123.1惠州市惠城区旅游市场简析......................................123.2惠州市惠城区星级酒店市场简析..................................143.3项目周边市场环境分析..........................................153.4本章小结.......................................................16第四章项目建设条件分析和需求分析.......................174.1项目建设条件分析...............................................174.2县域经济基础分析...............................................184.3发展优势.......................................................18第五章建设内容与规模...................................205.1建设内容与规模.................................................205.2经营内容.......................................................22第六章工程设计方案.....................................256.1设计依据.......................................................256.2工程概况.......................................................256.3建筑设计.......................................................256.4结构设计.......................................................276.5辅助工程.......................................................29第七章环境影响分析.....................................347.1周边环境现状...................................................347.2环境影响分析...................................................347.3环境保护措施及治理效果.........................................35第八章节能.............................................378.1设计依据.......................................................378.2节能措施.......................................................37第九章消防与安全卫生...................................399.1消防...........................................................399.2劳动安全......................................................409.3卫生防护......................................................41第十章项目的组织机构与运作方式.........................4410.1组织机构.....................................................4410.2部门职能.....................................................44第十一章经营方式与营销策略............................5111.1经营方式.....................................................5111.2营销策略.....................................................51第十二章项目实施进度...................................5512.1项目工程实施计划..............................................5512.2项目实施横道图................................................55第十三章投资估算.......................................5713.1估算编制依据.................................................5713.2估算编制范围.................................................5713.3估算编制方法.................................................5713.4投资估算.....................................................5813.5资金筹措及还...
