恒大地产集团恒大城项目(226亩)可行性研究报告恒大城项目可行性研究报告恒大地产集团有限公司二○○九年六月1恒大地产集团恒大城项目(226亩)可行性研究报告目录第一章总论..................................................................................................11.1项目建设单位......................................................................................11.2目背景..................................................................................................31.3可行性报告编制依据..........................................................................31.4项目主要技术经济指标......................................................................5第二章市场分析与项目定位........................................................................62.1我国房地产行业发展形势分析..........................................................62.2西安市房地产发展形势分析..............................................................82.2区域房地产市场分析........................................................................112.4项目定位及销售价格预测................................................................222.5市场分析结论....................................................................................242.6市场分析结论....................................................................................24第三章项目建设地址及环境......................................................................253.1项目地址............................................................................................253.2地块概况............................................................................................263.3环境分析............................................................................................26第四章项目建设方案................................................................................274.1项目总体规划....................................................................................274.2规划设计理念....................................................................................284.3建筑风格............................................................................................284.4园林绿化............................................................................................29第五章项目实施进度................................................................................30第六章投资估算及资金来源....................................................................316.1投资估算范围....................................................................................316.2投资估算依据....................................................................................316.3投资估算............................................................................................316.4资金来源与运用................................................................................36第七章财务评价........................................................................................377.1财务评价编制说明............................................................................377.2销售收入估算....................................................................................387.3成本费用估算....................................................................................397.4盈利能力分析(财务评价报表及指标)........................................39...