中粮屯河财务案例分析目录1.0战略分析....................................................................................................................................41.1宏观环境分析——PESTEL模型.........................................................................................61.1.1政治环境(Political)：.............................................................................................71.1.2经济因素(Economic)：........................................................................................71.1.3社会因素(Social)：................................................................................................81.1.4技术因素(Technological)：...................................................................................91.1.5环境因素(Environmental)：..................................................................................91.1.6法律因素(Legal)：...............................................................................................111.1.7PESTEL模型分析总结.........................................................................................111.2行业分析-Porter五力模型...............................................................................................111.2.1现有竞争者............................................................................................................111.2.2新进入者威胁........................................................................................................171.2.3供应商力量............................................................................................................191.2.4客户力量...............................................................................................................191.2.5替代品...................................................................................................................191.2.6Porter五力模型分析总结.....................................................................................202.0财务分析..................................................................................................................................212.1四大能力分析...................................................................................................................222.1.1偿债能力分析........................................................................................................222.1.2盈利能力分析........................................................................................................242.1.3营运能力分析........................................................................................................272.1.4成长能力分析........................................................................................................302.2现金流分析......................................................................................................................332.2.1现金偿债能力分析................................................................................................332.2.2经营获现能力分析................................................................................................352.2.3现金获利能力分析................................................................................................372.3杜邦分析....................................................................................................
