I公益慈善组织公信力研究--以新疆慈善总会为例摘要中国作为拥有悠久的文明历史的古国之一,慈善对于社会大众并不陌生,且其思想对炎黄子孙的影响源远流长。本文以慈善总会慈善基金会为个案研究,第一在公益慈善组织与凝橘力的关系,研究了伊斯兰教背景的民间慈善公益组织的特征及运作,以期针对中国慈善公益事业的发展起到指导与借鉴作用,为慈善公益事业政策的决策者、探索者者和践行者提供有价值的案例和研究;第二,在应用上,对新疆慈善总会的凝聚力进行了调查和分析,在初步分析了组织凝聚力测量维度的基础上,对新疆慈善总会凝聚力进行了评价,随后,总结了新疆慈善总会凝聚力建设存在的主要问题。关键词公益;新疆慈善总会;非营利组织ABSTRACTAsanancientcountrywithalonghistoryofcivilization,Chinaisnostrangertothepublic,anditsinfluenceontheChinesepeoplehasalonghistory.Inthispaper,lovedreamcharityfoundationasacasestudy,thefirstinthecharityorganizationandtherelationshipbetweentheorangecoagulationstudies,characteristicsandoperationofprivatecharitableorganizationsofBuddhistbackground,inordertoguidanceandreferenceforthedevelopmentofChinesecharity,asavaluableandpracticalcasestudyandexplorerthecharityprovidespublicwelfarepolicymakers;second,intheapplication,thecherisheddreamfoundationofcohesionwasinvestigatedandanalyzedinthepreliminaryanalysisbasedonthemeasurementofthedimensionsoforganizationalcohesion,thetruedreamfundcohesionwasevaluated,thensummarizesthecherisheddreamfoundationproblemsintheconstructionofcohesion.KEYWORDSpublicinterest;truelovedreamfoundation;nonprofitorganizationII目录1.绪论..................................................................11.2文献综述...........................................................11.3研究方法...........................................................21.4研究内容...........................................................32.新疆慈善总会的发展历程及案例描述......................................42.1新疆慈善总会简介..................................................42.2慈善总会的活动内容................................................42.3慈善总会公益活动案例..............................................43.新疆慈善总会慈善总会凝聚力的分析......................................73.1慈善总会创始人的人格魅力对凝聚力的影响分析........................73.2组织架构对凝聚力的影响分析........................................73.2.1慈善总会内部的架构.............................................73.2.2慈善总会的人力资源.............................................84.新疆慈善总会凝聚力调查与分析..........................................94.1组织凝聚力的测量维度..............................................94.2调查问卷设计与实施...............................................104.3新疆慈善总会凝聚力总体评价.......................................114.4新疆慈善总会吸引力存在不足,认同度不够...........................144.5新疆慈善总会制度规范存在不足,执行力不够..........................145.结论与启示...........................................................165.1结论..............................................................165.2硏究局限与未来研究展望............................................16参考文献...............................................................18致谢...................................................................20附录...................................................................2111.绪论1.1研究背景及意义随着中国公共服务型政府管理体制革命的深化,为了达成“小政府、大社会”的...