会展旅游对无锡城市发展的影响 旅游管理专业VIP免费

浅谈会展旅游对无锡城市发展的影响摘要：随着旅游业的发展，一些分支也相继出现，会展旅游业就是其中的一种经济效益比较好的模式。会展旅游是结合了会展和旅游两者优势的新型的模式，作为朝阳产业,它能够为举办地带来巨额利润，能够推动当地经济的发展；它是都市旅游不可或缺的一部分，也是增加外汇收入、开发城市相关产业的一种途径。没有城市，会展业无以立足，没有会展，现代城市的生活也会失去许多色彩，会展业在城市发展中也起着不可忽视的作用。但目前无锡在会展旅游的认识、品牌展会的培育、人才培养等方面还存在明显的缺陷。了解和分析无锡的会展旅游的发展现状，是促进无锡会展业进一步发展的前提。本文将通过对无锡会展旅游的发展现状和问题的分析，为进一步推动无锡城市的发展提供参考价值。关键词：会展旅游城市问题应对措施2PleasetalkabouttheimpactofMICEtourismonthedevelopmentofWuxiCityAbstract:Withthedevelopmentoftourism,somebrancheshavealsoappeared.MICEtourismisoneofthebettereconomicbenefits.Conventionandexhibitiontourismisanewmodelwhichcombinestheadvantagesofbothexhibitionandtourism.Asasunriseindustry,itcanmakehugeprofitsforthehostareaandpromotethedevelopmentofthelocaleconomy；Itisanintegralpartofurbantourismandawaytoincreaseforeignexchangeearnings.Withoutthecity,theexhibitionindustryhasnofoothold,noexhibition,thelifeofthemoderncitywilllosemanycolors,andtheexhibitionindustryplaysanimportantroleinthedevelopmentofthecity.Butatpresent,therearestillobviousdefectsintheunderstandingofMICEtourism,thecultivationofthebrandexhibitionandthetrainingoftalentsinWuxi.TounderstandandanalyzethepresentsituationofthedevelopmentofWuxi'sMICEtourismistheprerequisiteforthefurtherdevelopmentoftheexhibitionindustryinWuxi.ThisarticlewillprovidereferencevalueforfurtherpromotingthedevelopmentofWuxicitythroughtheanalysisofthepresentsituationandproblemsofWuxi'sMICEtourism.KeyWords:MiceCityProblemCountermeasures3目录前言.................................................................1第一章绪论...........................................................21.1研究意义......................................................21.2研究内容与研究方法............................................2第二章会展旅游的概述.................................................32.1会展旅游相关概念的认识........................................32.2会展旅游概念的界定............................................3第三章会展旅游与无锡城市的关系.......................................53.1提高城市的知名度，促进城市基础建设............................53.2促进城市文明程度的提高........................................53.3增加经济收入、就业机会........................................53.4推动相关产业的发展............................................63.5提升城市竞争力.........................................6第四章无锡会展旅游的发展现状........................................74.1无锡会展业的发展现状..........................................74.2无锡旅游业的发展现状.......................................8第五章无锡的会展旅游存在的问题......................................105.1缺乏会展旅游的观念...........................................105.2展览业缺乏行业约束机制.......................................105.3缺少品牌展会................................................105.4缺乏专业人4才.................................................11第六章对策分析......................................................126.1提高对会展旅游业的认识......................................126.2加强对会展场馆等硬件...