摘要跨境电子商务是指分属不同关境的交易主体，通过电子商务平台达成交易、进行支付结算，并通过跨境物流送达商品、完成交易的一种国际商业活动。跨境电商与传统电商区别不仅仅体现在地域上的差别，在成本、平台、受众、难易程度、运营效率、利润多个角度都有很大的区别。随着互联网经济的发展，传统电商逐渐成熟，跨境电商也渐渐兴起，规模不断扩大，论文通过全球现有跨境电商市场入手，并通过官方数据查询及实证研究方式了解我国跨境电商现状,分析我国跨境电商行业目前存在的诸多问题,比如供货渠道受限，难以保证货源数量及品质、物流瓶颈、电子支付面临制度困境和技术风险、售后服务难处理等诸多问题。论文在此基础上分析并提出解决措施以及我国未来跨境电商发展的方向。国家保税区的建立，企业海外仓的建设，深入发展物流体系与国际接轨，贯彻落实实名制、保护用户信息安全，完善售后系统平台。未来跨境电商必然进入高度数字化时代，需要各方不断配合完善。关键词：跨境电商；模式；发展现状；未来方向；AbstractCross-bordere-commercereferstoaninternationalbusinessactivitythatdealswithtransactionsindifferentjurisdictions,transactionsthroughe-commerceplatforms,paymentandsettlement,anddeliveryofgoodsthroughcross-borderlogistics.Cross-borderelectronicbusinessandthedifferencebetweenthetraditionalelectronicbusinessisnotonlyreflectedinthegeographicaldifferencesinthecost,platform,audience,easeofuse,operationalefficiency,profitanumberofanglesareverydifferent.WiththedevelopmentoftheInterneteconomy,thetraditionalelectricbusinessgraduallymature,cross-borderelectronicbusinesshasgraduallyemerged,thescalecontinuestoexpand,thepaperthroughtheexistingglobalcross-borderelectronicmarket,andthroughofficialdataqueryandempiricalresearchtounderstandChina'scross-borderThecurrentsituation,theanalysisofChina'scross-borderelectronicbusinessindustry,therearemanyproblems,suchaslimitedsupplychannels,itisdifficulttoensurethenumberandqualityofsupply,logisticsbottlenecks,electronicpaymentsystemdilemmaandtechnicalrisks,difficulttodealwithafter-salesserviceandmanyotherissuesTheOnthebasisofthispaper,thepaperanalyzesandputsforwardthemeasuresandthedirectionofChina'sfuturedevelopmentofcross-borderelectronic.Theestablishmentofthenationalbondedarea,theconstructionofoverseaswarehouses,in-depthdevelopmentoflogisticssystemandinternationalstandards,implementtherealnamesystemtoprotecttheuserinformationsecurity,improvethesystemaftermarket.Thefutureofcross-borderelectronicbusinessmustenterahighlydigitalera,Itneedscontinuousimprovementwithallparties.Keywords:Cross-borderelectronicbusiness;model;developmentstatus;futuredirection目录摘要................................................................................................2Abstract.............................................................................................11引言................................................................................................11.1研究背景............................................................................................11.2研究目的及意义................................................................................11.2.1研究目的........................................................................................11.2.2研究意义........................................................................................12.全球跨境电商发展现状..............................................................12.1亚太地区........................................................................
