小区O2O平台（APP）创业计划书范文目录1.执行概要......................................................................................................................................21.1项目介绍...........................................................................................................................21.2市场前景...........................................................................................................................21.3推进方案...........................................................................................................................31.4项目优势...........................................................................................................................31.5盈利模式...........................................................................................................................31.6战略规划...........................................................................................................................32.市场分析......................................................................................................................................42.1宏观分析...........................................................................................................................42.2微观分析...........................................................................................................................52.3SWOT分析.......................................................................................................................52.4目标定位...........................................................................................................................62.5盈利模式...........................................................................................................................63.产品技术......................................................................................................................................73.1研发流程...........................................................................................................................73.2研发计划...........................................................................................................................73.3增值服务...........................................................................................................................84.营销推广......................................................................................................................................84.1营销策略...........................................................................................................................84.2建立CRM.........................................................................................................................95.团队管理......................................................................................................................................95.1企业文化...........................................................................................................................95.2激励制度...........................................................................................................................95.3组织结构.........................................................................................................................106.财务管理.....
