题目商品绿色包装推广的问题与建议——基于对我国电商绿色包装的调查摘要环境保护和可持续发展的理念已经为世界各国所共鸣。随着经济社会的发展，节能减排的呼声越来越高，包装也越来越被人们重视，世界各国意识到包装的迅速增加造成资源的大量浪费和环境的严重污染。包装与环境已经成为当今世界各个国家普遍关注的核心之一。本文介绍了绿色包装的概念与意义，介绍绿色包装背景、现状和发展趋势，从商品绿色包装的材料、包装设计以及法律规定方面，阐述推广绿色包装。并根据发达国家绿色包装推广的先进经验，为我国的商品绿色包装的成长壮大提供借鉴。基于绿色包装理论，通过实地调研和调查，找到了商品绿色包装在我国推广存在诸如传统包装材料存在隐患，对绿色包装设计认识不足，资金、技术和人才投入不足，以及法律不完善等问题为我国绿色包装发展提出可参考性建议。关键词：绿色包装推广商品建议ABSTRACTTheconceptofenvironmentalprotectionandsustainabledevelopmenthasresonatedwithallcountriesintheworld.Withthedevelopmentofeconomyandsociety,thedemandforenergy-savingandemission-reductionhasbecomehigherandhigher,andpackaginghasalsobeenpaidmoreandmoreattentionbypeople.Countriesallovertheworldhaverealizedthattherapidincreaseinpackaginghasresultedinmassivewasteofresourcesandseriousenvironmentalpollution.Packagingandtheenvironmenthavebecomeoneofthecoreconcernsofallcountriesintheworldtoday.Thisarticleintroducedtheconceptandsignificanceofgreenpackaging,introducedthebackground,statusquoanddevelopmenttrendofgreenpackaging,andelaboratedonthepromotionofgreenpackagingfromtheaspectsofthematerials,packagingdesignandlegalprovisionsofgreenpackaging.Accordingtotheadvancedexperienceofdevelopedcountriesingreenpackagingpromotion,wecanprovidereferenceforthegrowthandexpansionofChina'sgreenpackagingproducts.Basedonthetheoryofgreenpackaging,throughfieldresearchandinvestigation,wehavefoundthatthegreenpackagingofgoodsinChinapromotestheexistenceofhiddendangerssuchastraditionalpackagingmaterials,lackofunderstandingofgreenpackagingdesign,insufficientinvestmentincapital,technologyandtalents,andimperfectlaws.Thedevelopmentofgreenpackaginginourcountrycanbereferredtosuggestions.Keywords:greenpackaging；popularize；commodity；propose目录摘要.................................................................................IABSTRACT............................................................................II一绪论..............................................................................1（一）选题背景、目的及意义......................................................1（二）国内外研究现状............................................................11.国内研究现状...............................................................12.国外研究现状...............................................................2二商品的绿色包装及发展..............................................................7（一）商品绿色包装内涵..........................................................71.绿色包装的概念.............................................................72.绿色包装的意义.............................................................83.绿色包装的发展趋势.........................................................84.包装中的绿色设计理念.......................................................9（二）国外商品绿色包装的发展.....................................................91.美国绿色包装发展状况.......................................................92.日本绿色包装发展状况..........................
