浅析旅游管理专业大学生择业意向——以河南师范大学为例摘要中国旅游业的迅猛发展为旅游管理专业大学生带来了广阔的就业前景,但现实是大量的旅游管理专业毕业生选择和旅游无关的行业,造成人力资源的极大浪费。因此,旅游管理专业大学生择业问题需要尽快得到解决。笔者通过对河南师范大学旅游管理专业一至四年级在校生进行问卷调查和面对面访谈,了解他们的择业意向并分析其影响因素。本文主要从学校、学生、家庭以及旅游企业四个方面探讨影响河南师范大学旅游管理专业大学生择业意向的因素,并提出促进河南师范大学旅游管理专业大学生在本专业择业的对策。关键词旅游业;旅游人才;择业意向;对策AnalyzeontheIntentionsthatthecollegestudentsmajoringintourismmanagementchoosecareer-takingHenanNormalUniversityasanexampleAbstractTherapiddevelopmentofChina'stourismindustryhasbroughtbroademploymentprospectsfortourismmanagementcollegestudents.Butinreality,large-scaletourismmanagementgraduatesenterintootherindustries,resultinginagreatwasteofhumanresources.Therefore,thetourismmanagementprofessionalcollegestudentscareerproblemsneedtoberesolved.ItakethewayofthequestionnairesurveyandthefacetofaceinterviewswithtourismmanagementprofessionalstudentsintheHenanNormalUniversitytounderstandtheirintentionofchoosingandanalyzingtheirinfluencingfactors.ThispapermainlydiscussesthefactorsthataffectthecareerintentionofthetourismmanagementcollegestudentsinHenanNormalUniversityfromschool,student,familyandtourismenterprises,andputsforwardthemeasurestopromotetheemploymentofthetourismmanagementcollegestudentsininHenanNormalUniversity.Keywordstourism;tourismtalent;intentionofchoosingcareer;measure目录一、河南师范大学旅游管理专业大学生择业意向调查与分析........................1(一)问卷调查概况.......................................................1(二)问卷调查分析.......................................................11.选择旅游管理专业的原因.............................................12.大学毕业后的计划...................................................23.择业意向分析.......................................................24.择业时主要考虑的因素...............................................35.从事旅游行业最需具备的能力.........................................3二、影响旅游管理专业大学生择业意向的因素....................................3(一)学校方面...........................................................31.专业定位不清.......................................................32.课程设置的合理性有待提高...........................................43.教师队伍建设有待加强...............................................4(二)学生方面...........................................................51.职业认知存在偏差...................................................52.择业定位缺乏理性思考...............................................53.综合素质有待提高...................................................5(三)家庭方面...........................................................5(四)旅游企业方面.......................................................61.缺乏对人才的培养...................................................62.薪酬制度不合理.....................................................6三、促进旅游管理专业大学生在本专业就业的对策................................6(一)学校方面...........................................................61.理清专业定位,明确人才培养方向.....................................62.改革课程体系,提高合理性..................................