大学生创业计划书:基于物联网的家居智能系统 XXXX 年 5 月 10 日目录一、基本描述..................................................................................................................................21、公司....................................................................................................................................31.2 市场..........................................................................................................................31.3 生产与营销................................................................................................................31.4 投资与财务................................................................................................................4二、项目背景..................................................................................................................................42.1 产业背景..........................................................................................................................42.2 产品概述............................................................................................................................42.2.1 产品介绍................................................................................................................42.2.2 成本估计................................................................................................................52.3 开发与创新................................................................................................................52.4 未来产品与服务计划................................................................................................5三、市场机会..................................................................................................................................53.1 目标市场...........................................................................................................................53.2 顾客购买准则........................................