目 录摘 要....................................................................................................................IAbstract.....................................................................................................................II引 言...................................................................................................................11 基本理论概念........................................................................................................31.1 旅游消费行为.............................................................................................31.2“打卡式”旅游消费行为基本概念............................................................42 辽宁省“打卡式”旅游消费市场现状................................................................52.1 辽宁省旅游资源概况.................................................................................52.2 辽宁省“打卡式”旅游消费市场现状.....................................................52.2.1 群体传播效应..................................................................................72.2.2 假期集中式出游..............................................................................83 “打卡式”旅游消费行为对辽宁省的影响.......................................................93.1 积极影响.....................................................................................................93.1.1 提高城市知名度..............................................................................93.1.2 带动目的地经济增长....................................................................103.2 消极影响...................................................................................................103.2.1 景区生态环境遭到破坏................................................................103.2.2 客流量增加,影响目的地居民生活............................................113.2.3 高品质旅游产品供给不足............................................................114 辽宁省...