目录1 创业执行概要.....................................................................................................11.1 背景介绍..........................................................................................................11.2 本计划目的......................................................................................................11.3 可能成功的因素..............................................................................................12 团队战略.............................................................................................................22.1 团队的理念......................................................................................................22.2 团队的经营模式..............................................................................................22.3 团队战略..........................................................................................................23 市场分析.............................................................................................................23.1 市场主要竞争者..............................................................................................23.2 同竞争者的对比..............................................................................................23.21 装潢对比................................................................................................23.22 色彩运用对比........................................................................................43.23 商品陈列对比........................................................................................43.24 我们的改进............................................................................................43.3 客户期望..........................................................................................................53.4 市场分析.......................................................................................................63.41 微观分析...................