卖牛肉干创业计划书目录第一章执行总结.....................................................4第二章产品介绍.....................................................62.1 产品概述..................................................... 62.2 产品特点....................................................... 62.3 产品优势.......................................................62.4 产品应用前景.................................................7第三章公司战略....................................................73.1 战略分析..................................................73.2 公司战略规划表............................................8第四章市场调查分析..............................................104.1.项目产品市场供应现状......................................104.2 市场前景分析.................................................104.3 目标市场.................................................. ............124.4市场竞争优势分析...................................................12第五章市场营销....................................................135.1 营销策略的原则..........................................135.2 产品策略...............................................................135.3 价格策略...............................................................1415.4 分销策略...............................................................155.5 促销策略...............................................................16第六章经营管理......................................................176.1 组织框架.........................................................176.2 经营管理模式....................................................206.3 经营管理措施....................................................206.4 技术培训.........................................................206.5 劳动保护和安全卫生............................................206.5.1 设计依据....................................................216.5.2 设计说明....................................................216.5.3 防护...