中国旅游服务贸易逆差现状及其对策分析

中国旅游服务贸易逆差现状及其对策分析摘要: 随着中国经济的持续增长和国民收入的不断提高，国民的消费能力日益增强。人们的消费需求从物质消费转向精神消费。我国的旅游业也随着人们旅游的消费需求增长保持了快速的增长，已经成为了国民经济的重要组成部分。根据相关数据统计，中国的旅游消费金额是仅次于欧盟与美国排名第三的入境消费国。但是其产业开发率和国际市场占有率相比一些发达国家还是有一定的差距，总体水平还是处于中等水平。本文针对这一现状及问题，分析现中国旅游服务贸易的发展情况，分析出现这一问题的原因以及提出一些可以改善现状的策略与建议。关键词：旅游业；服务贸易；国际市场占有率China's tourism service trade deficit present situation and countermeasure analysisBy Wen WenJanuary,2017Abstract:With the growth of Chinese sustained economic and the rising of national income,the power of national consumption is growing.People’s consumption demand began to shift from the material consumption to spirit consumption.The tourism of China has repast growth since the tourism demand consumption going up,and has already become the important component of national economy.According to relevant statistics, China's tourism consumption is second only to the EU and the United States ranked third in the country of entry. However, there are still some gaps in the rate of industrial development and international market share compared to some developed countries. According to the present situation and problems, this paper analyzes the present situation of the development of China's tourism service trade, analyzes the causes of this problem, and puts forward some strategies and suggestions to improve the present situation.Keywords: Tourism；Service Trade;International Market Share41 引言1.1 选题背景和研究意义自 1978 年改革开放以来，随着中国对外开放程度的加大，中国旅游业由最初的不景气到现在的发展迅猛并且逐渐成为国民经济的支柱之一。作为为世界上最大规模产业...