南京郑和文化特质及其旅游资源性评价目 录 摘要·························································Ⅰ ABSTRACT···················································Ⅱ 一、引言·······················································1 二、南京与郑和的渊源 ··········································2 三、南京郑和文化特质分析·······································4 (一)促进航行沿线国家的经济发展和进步·······················4 (二)彰显我国古代先进的科技文明·····························5 (三)包容并推动各国精神文化融合·····························6 (四)和平外交展示中华大国风范·······························6 四、南京郑和文化旅游资源的 SWOT 分析····························8 (一)优势分析···············································8 (二)劣势分析··············································10 (三)机遇分析··············································11 (四)威胁分析··············································12 五、结论······················································13 参考文献·····················································14 I摘 要本文通过查阅相关文献和实地调查,从经济、科技、文化和外交四个方面对南京郑和文化特质进行分析,通过 SWOT 分析的方法,评价郑和文化旅游资源,并得出结论:南京有发展郑和文化旅游的极佳资源,景区区位条件优越,均位于交通较便利的区域内,另外...