本科论文目 录摘 要....................................................................................................................IAbstract.....................................................................................................................II引 言...................................................................................................................11 《童话镇糖果》创作综述...................................................................................31.1 创作背景.....................................................................................................31.1.1 糖果包装国外发展现状....................................................................31.1.2 糖果包装国内发展现状....................................................................41.2 作品阐述.....................................................................................................62 《童话镇糖果》创作依据...................................................................................92.1 趣味性设计风格的应用...............................................................................92.2 优秀案例分析.............................................................................................103 《童话镇糖果》创作过程.................................................................................123.1 创作灵感.....................................................................................................123.2 标志设计.....................................................................................................133.3 作品设计过程.............................................................................................133.4 包装设计中的色彩应用.............................................................................16结 论.................................................................................................................19参考文献........................................................................