目 录第一章 总 论.............................................................................................11.1 项目背景........................................................................................11.2 项目概况........................................................................................61.3 结论与建议....................................................................................9第二章 房地产市场需求分析................................................................112.1 我国房地产市场现状..................................................................112.2 我国房地产市场未来走势预测..................................................202.3 甘肃省房地产市场现状..............................................................222.4 甘肃省房地产市场未来走势预测..............................................242.5 目标人群与目标市场分析..........................................................272.6 项目价格定位..............................................................................282.7 市场 SWOT 分析.........................................................................292.8 市场营销策略分析......................................................................312.9 市场风险......................................................................................332.10 市场分析结论............................................................................33第三章 建设规模与建设内容................................................................34第四章 项目建设地址和有利条件........................................................354.1 建设地点与地理位置..................................................................354.2 场地现状......................................................................................354.3 工程地质条件..............................................................................354.4 地形地貌......................................................................................364.5...
