“乡源味”正宗山里农村土特产 创业计划书（2025 年 9 月） 目录导论...................................................................................................................................................2一，名称拟定...............................................................................................................................31名称：乡源味...........................................................................................................................32主标题..........................................................................................................................................33 主题..............................................................................................................................................34 LOGO释义 ...............................................................................................................................3 5 淘宝店铺和店面装修标牌.....................................................................................................36 宣传口号.....................................................................................................................................37 服务宗旨.....................................................................................................................................3二，市场环境分析.......................................................................................................................41 社会环境现状...........................................................................................................................42 食品市场现状...........................................................................................................................43 政策环境分析...........................................................................................................................44 目标人群分析..................................................................................
