某知名大型房地产企业网站方案目录第一章XX工作室的理念.....................................................................................................................................................................................6一、XX工作室对房地产与互联网之间的理解................................................................................................................................................7传统房地产营销模式.............................................................................................................................................................................7网络时代房地产营销模式.....................................................................................................................................................................8二、XX工作室认为一个成功房地产网站能给客户带来的利益....................................................................................................................91、树立全新企业形象..................................................................................................................................................................................92、优化企业内部管理..................................................................................................................................................................................93、增强销售力............................................................................................................................................................................................104、提高附加值............................................................................................................................................................................................10三、XX工作室认为一个成功房地产网站的标准..........................................................................................................................................111、个性化....................................................................................................................................................................................................112、互动性....................................................................................................................................................................................................113、实用性....................................................................................................................................................................................................124、技术性....................................................................................................................................................................................................135、延展性....................................................................................................................................................................................................13四、XX工作室的优势所在..............................................................................................................................................................................141、了解客户.........................................................................................................................................