第1页共8页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第1页共8页上海浦东发展银行中间业务产品定价策略研究目录摘要.............................................................................................................................IABSTRACT................................................................................................................II第1章绪论...............................................................................................................11.1论文研究的背景与意义...................................................................................11.1.1研究背景....................................................................................................11.1.2研究意义....................................................................................................21.2相关文献及实践活动研究综述.......................................................................31.2.1商业银行中间业务的产生和发展............................................................31.2.2国内外研究现状........................................................................................51.3论文主要研究内容及结构...............................................................................8第2章商业银行中间业务产品定价原则与定价方法...........................................92.1商业银行中间业务产品概念、特点及分类...................................................92.1.1商业银行中间业务产品概念....................................................................92.1.2商业银行中间业务的主要特点................................................................92.1.3商业银行中间业务产品分类..................................................................102.2商业银行中间业务产品定价特点及原则.....................................................112.2.1商业银行中间业务产品定价的特点......................................................112.2.2商业银行中间业务产品定价的基本原则..............................................122.3商业银行中间业务产品定价方法.................................................................122.3.1成本导向定价方法..................................................................................132.3.2需求导向定价方法..................................................................................142.3.3竞争导向定价方法..................................................................................152.4本章小结.........................................................................................................16第3章上海浦东发展银行中间业务产品种类及定价问题现状分析.................173.1上海浦东发展银行及中间业务产品开展情况.............................................173.1.1上海浦东发展银行概况..........................................................................173.1.2上海浦东发展银行中间业务发展总体概况..........................................183.2上海浦东发展银行中间业务收入结构分析.................................................193.2.1八大银行中间业务收入结构情况..........................................................193.2.2上海浦东发展银行中间业务收入结论分析..........................................223.3上海浦东发展银行业务定价权的发展变化.................................................233.3.1定价权完全归政府部门所有阶段..........................................................233.3.2上海浦东发展银行...
