I传统媒体对文化影响力的传播作用——以《中国汉字听写大会》为例摘要当下,电视泛娱化现象层出不穷,《中国汉字听写大会》犹如一缕清风在各式各样的音乐类、选秀类节目充斥荧屏的状态下脱颖而出。本文将针对《中国汉字听写大会》节目本身展开研究,正文包括六个部分,第一章中首先介绍本文选题及背景研究思路及方法和创新之处;第二章概括和总结了节目产生的背景;第3章中对节目进行系统的剖析,并从中国汉字听写大会所呈现出来的特点进行阐述;第4章为中国汉字听写大会影响力奠定理论基础;第5章总结及反思其节目所出现的问题,第六章在第五章基础上提出了一些建议,以促进电视综艺节目的可持续发展。关键词中国汉字听写大会/传统媒体/文化影响力IITheCommunicationFunctionofTraditionalMediaonCulturalInfluences——Take"ChineseCharacterDictationConference"asanExampleAbstractAbstract:Atpresent,thephenomenonofTVpan-entertainmentisemerginginanendlessstream."Chinesecharacterdictationconference"standsoutlikeabreathoffreshairinthestatethatvariousmusicandtalentshowsfloodthescreen.Thispaperwillfocusontheprogram"Chinesecharactersdictationconference"itselftocarryoutresearch,thebodyincludessixparts,thefirstchapterfirstintroducesthetopicofthispaperandbackgroundresearchideasandmethodsandinnovation;Thesecondchaptersummarizesthebackgroundoftheprogram.Inchapter3,theprogramissystematicallyanalyzedandthecharacteristicspresentedbytheChinesecharacterdictationconferenceareelaborated.Chapter4laysthetheoreticalfoundationfortheinfluenceofChinesecharacterdictationconference.Chapter5summarizesandreflectsontheproblemsofTVvarietyshows.IIIChapter6putsforwardsomeSuggestionsonthebasisofchapter5topromotethesustainabledevelopmentofTVvarietyshows.KEYWORDSChinesecharacterdictationconference/traditionalmedia/culturalinfluence目录中文摘要.........................................................................................................................I英文摘要.......................................................................................................................II1绪论.............................................................................................................................11.1选题背景及选题意义....................................................................................11.1.1选题背景...............................................................................................11.1.2选题意义...............................................................................................11.2研究思路、研究方法和创新之处..................................................................21.2.1研究思路...............................................................................................21.2.2研究方法...............................................................................................21.2.3创新之处...............................................................................................22《中国汉字听写大会》节目解读............................................................................22.1《中国汉字听写大会》产生的背景..............................................................22.1.1政策的要求...........................................................................................22.1.2社会发展的需求..................................................................................32.1.3节目类型的需要..................................................................................32.2《中国...