山东黄金股份有限公司财务分析报告目录一、公司概况..................................................................................................................................1二、公司外部环境及公司战略分析...............................................................................................21.山东黄金集团外部环境分析...............................................................................................21.1宏观环境分析(PEST模型)....................................................................................21.2基于五力模型的行业竞争分析.................................................................................41.3山东黄金市场需求分析.............................................................................................62.山东黄金集团战略分析.......................................................................................................72.1SWOT矩阵分析..........................................................................................................72.2山东黄金的目前策略分析:.....................................................................................9三、企业资产结构与资金结构分析...............................................................................................91.概念......................................................................................................................................92.分析结果............................................................................................................................102.1资金来源结构分析...................................................................................................102.2资金占用结构分析...................................................................................................142.3整体分析..................................................................................................................19四、企业偿债能力分析................................................................................................................191.概念....................................................................................................................................192.短期偿债能力分析............................................................................................................202.1营运资本..................................................................................................................202.2流动比率..................................................................................................................212.3速动比率..................................................................................................................222.4补充指标..................................................................................................................232.5整体分析..................................................................................................................263.长期偿债能力分析.............................................................................................................273.1资产负债率..............................................................................................................273.2已获利息倍数..........................................................................................................283.3长期资本债务率....