目录第一章总论..............................................11.1项目简介........................................................11.2可行性研究报告编制依据、指导思想与范围..........................11.3项目建设单位简介................................................3第二章项目建设背景与建设必要性..........................52.1项目建设背景....................................................52.2项目建设必要性..................................................7第三章市场分析与预测....................................93.1城市名旅游市场简析...............................................93.2城市名市酒店市场简析.............................................93.4本章小结.......................................................12第四章项目建设条件分析和需求分析.......................134.1项目建设条件分析...............................................134.2区域经济基础分析...............................................144.3发展优势.......................................................15第五章建设内容与规模...................................165.1建设内容与规模.................................................165.2经营内容.......................................................18第六章工程设计方案.....................................206.1设计依据.......................................................206.2工程概况.......................................................206.3建筑设计.......................................................206.4结构设计（略）.................................................216.5辅助工程.......................................................21第七章环境影响分析.....................................227.1周边环境现状...................................................227.2环境影响分析...................................................227.3环境保护措施及治理效果.........................................23第八章节能.............................................258.1设计依据........................................................258.2节能措施.......................................................25第九章消防与安全卫生...................................269.1消防（略）.....................................................269.2劳动安全.......................................................269.3卫生防护.......................................................26第十章项目的组织机构与运作方式.........................27（主要针对酒店部分）.....................................2710.1组织机构.....................................................2710.2部门职能.....................................................27第十一章经营方式与营销策略............................3211.1经营方式.....................................................3211.2营销策略.....................................................32第十二章项目实施进度（略）.............................3512.1项目工程实施计划（略）........................................3512.2项目实施横道图（略）..........................................35第十三章投资估算（略）.................................3613.1估算编制依据.................................................3613.2估算编制范围.................................................3613.3估算编制方法（略）...........................................3613.4投资估算（略）...............................................3613.5资金筹措及还贷（略）.........................................36第十四章经济效益...
