财务精要导入----------------------------------------------------------------------------------------------------------------------------3课程目标------------------------------------------------------------------------------------------------------------------3站点地图------------------------------------------------------------------------------------------------------------------420分钟掌握精华-------------------------------------------------------------------------------------------------------6导师简介------------------------------------------------------------------------------------------------------------------7学习----------------------------------------------------------------------------------------------------------------------------7监控财务健康状况-----------------------------------------------------------------------------------------------------7损益表-------------------------------------------------------------------------------------------------------------------10资产负债表-------------------------------------------------------------------------------------------------------------11现金流量表-------------------------------------------------------------------------------------------------------------14比较三种财务报表---------------------------------------------------------------------------------------------------19衡量财务健康状况---------------------------------------------------------------------------------------------------19预算流程----------------------------------------------------------------------------------------------------------------26编制预算----------------------------------------------------------------------------------------------------------------27清晰地表达出各种设想---------------------------------------------------------------------------------------------29什么是成本收益分析?---------------------------------------------------------------------------------------------33投资回报率与回报期------------------------------------------------------------------------------------------------34净现值和内部收益率------------------------------------------------------------------------------------------------36敏感度分析-------------------------------------------------------------------------------------------------------------41评估无法量化的收益和成本--------------------------------------------------------------------------------------41盈亏平衡分析----------------------------------------------------------------------------------------------------------43追踪绩效----------------------------------------------------------------------------------------------------------------45重要术语----------------------------------------------------------------------------------------------------------------49练习--------------------------------------------------------------------------------------------------------------------------56情景模拟----------------------------------------------------------------------------------------------------------------56知识检测----------------------------------------------------------------------------------------------------------------58问题1-------------------------------------------------------------------------------------------------------------------58问题2----------------------------------------------------------...