深圳信息职业技术学院信息经济系毕业设计题目:匡威运动系列品牌网站项目策划姓名:王泽钦学号:0705010212专业班级:07电子商务3—2班指导教师:邓之宏2010年4月11日目录1创业项目概述......................................................................................................................-1-1.1创业项目名称................................................................................................................-1-1.2创业背景........................................................................................................................-1-1.3创业项目目标................................................................................................................-1-1.4创业项目内容................................................................................................................-1-1.5创业项目收益................................................................................................................-1-2项目需求分析......................................................................................................................-1-2.1市场分析........................................................................................................................-1-2.2竞争对手分析................................................................................................................-3-3项目可行性分析..................................................................................................................-4-3.1技术可行性....................................................................................................................-4-3.2经济可行性....................................................................................................................-4-3.3业务实施可行性............................................................................................................-4-4项目总体规划......................................................................................................................-5-4.1网站目标定位................................................................................................................-5-4.2网站运营模式................................................................................................................-5-4.3网站技术规划................................................................................................................-6-4.4网站域名规划................................................................................................................-6-5网站平台系统设计..............................................................................................................-7-5.1硬件选型方案................................................................................................................-7-5.2软件选型方案................................................................................................................-7-6网站应用系统设计..............................................................................................................-8-6.1网站形象设计................................................................................................................-8-6.2网站功能设计................................................................................................................-8-7项目实施方案.................