HaidilaoEnglishIntroductionCourseware•IntroductiontoHaiDiLao•Haidilao'sproductsandservices•TheBrandCultureofHaiDiLao•MarketperformanceandfutureprospectsofHaiDiLaocontents目录•CustomerreviewsandwordofmouthofHaiDiLao01IntroductiontoHaiDiLaoCompanybackgroundOriginandFoundingBrandNameEstablishmenttimeandhistoryEstablishment1998Timeline199420052012CompanysizeandnumberofemployeesCompanySizeHaiDiLaohasover4000restaurantsworldwide,withbranchesinChina,theUnitedStates,Canada,Japan,SouthKorea,theUnitedKingdom,Australia,NewZealand,Singapore,Malaysia,Brunei,andmoreNumberofEmployeesThecompanyemployeesover50000peopleworldwide,withsignificantnumbersofstaffworkinginboththecorporateheadquartersandindividualresidences02Haidilao'sproductsandservicesTypesofhotpotSichuanstylehotspotBeijingstylehotpotCantonesestylehotpotSpecialtydishesFishslicesBeslicesShrimpballsServicecharacteristicsAttentionserviceFastserviceCleanlinessEnvironmentalatmosphereAtmosphereNoiselevel03TheBrandCultureofHaiDiLaoBrandphilosophyRespectforcondition01Innovation02Quality03Brandimage010203EducationalauthorityCulturalsensitivityModernapproachBrandactivitiesCommunityoutreachTeachertrainingPartners04MarketperformanceandfutureprospectsofHaiDiLaoMarketpositionandcompetitiveadvantageMarketPositionCompetitiveAdvantageHaiDiLaohasestablisheditselfasaleadingplayerintheEnglishlanguagelearningmarket,withastrongbrandreputationandwidecustomerbaseThekeytoitssuccessliesinitsuniqueteachingmethods,VScomprehensivecoursecontent,andhighlyqualifiedteachers,whichhaveenabledittostandoutfromthecompetitionFuturedevelopmentstrategyandplanningDevelopmentStrategyTomaintainitsmarketleadership,HaiDiLaoplanstocontinueinnovatingitsteachingmethods,expandingitscourseoffers,andenteringnewmarketsPlanningThecompanyisalsolookingtocollaboratewithothereducationalinstitutionsandusetechnologytoenhancethelearningexperience,suchasdevelopingonlinecoursesandinteractivelearningtoolsChallengesandopportunitiesfacedChallengesOpportunities05CustomerreviewsandwordofmouthofHaiDiLaoCustomersatisfactionsurvey90%ofcustomerssaidtheyweresatisfiedwiththecourseware,asitprovidedacomprehensiveandengaginglearningexperience75%ofcustomersrecommendedthecoursewaretotheirfriendsorfamily85%ofcustomersreportedsignificantimprovementintheirEnglishskillsafterusingthecourseCustomerreportingandrecommendationsCustomerfeedbackandsuggestionsTHANKS感谢观看
