新职业英语第二版职业综合英语1Unit1教案1授课时间班周星期第节班周星期第节班周星期第节课次4学时数2授课形式（请打√）纯理论□纯实践□理实一体化□习题课□其他□授课题目Unit1Organization:ReadingA:Google教学目的Sscanidentifythelogosofsomefamousinternationalcompanies.SshaveageneralunderstandingofReadingA教学重点1.BackgroundinformationaboutGoogleCompany2.Wordsandexpressionsrelevantto“Google”3.GlobalreadingofpassageA教学难点1.Learningforwordsandexpressions2.UnderstandingofthepassageA使用的教具/多媒体/仪器/仪表/设备等Textbook;PPT;教学方法Caseteaching;Groupdiscussion;参考资料EnglishforCareers(Book1)(1stEdition)教学基本内容及设计Unit1.ReadingA:GoogleI.Warm-up(15’)Task1.Lookatthefollowinglogosandgivethenamesofthecountriesinwhichthecompaniesareheadquartered.CarCompanies:BMW(U.S.);Toyota(Japan);Ford(U.S.)Supermarket:Walmart(U.S.);Metro(Germany);Carrafour(France)MobilePhone:Nokia(Finland);Samsung(Korea);Lenovo(China)Backgroundinformation:Whatisalogo?Task2.Listatleasttwocompaniesforeachtypeofthefollowingproducts.Comparethebrandsandchooseyourfavoriteone.Eg.Householdappliance:TCL,Sony,Panasonic,Philips…Computers:Lenovo,Apple,IBM,Sony…Sportswear:Li-Ning,Adidas,Nike,Reebok…II.ReadingA1.Globalreading(25’)(1)Listentothepassageandreadthenewwords(2)informationcollectionWhatdoyouknowabout"google"?WhatsearchenginedoyouoftenusetofindinformationaboutsomethingontheInternet?(AskSstopresenttheirideas.Knowledgeinsideoroutsidethetextiswelcome.)Periodsandeventsaboutgoogleaccordingtotheevents.GooglebeganasLarryPage’sresearchproject.PageandSergeysetupthecompanyandregisteredthegoogle.com.Thesearchenginegrewquicklyanditbegantoselladvertisingonthewebsite.GooglehasacquiredYouTube.comandcontinuestoaddnewfeatures.GooglehasalsoownedBloggerandotherhotwebsitesandbecometheleaderintermsofad-basedrevenueontheweb.2.Whilereading(50’)(teacherexplainthestructureofthetextandkeywordsandexpressions)Achieve(vt.)Achieve+n.(sthgood)e.g.After10yearsofhardwork,hefinallyachievede.g.Inadditiontotheapplesyouaskedfor,Iboughtyousomeorangesandbananas.tendto:tobelikelytodosomethinge.g.1.Womentendtolivelongerthanmen.2.WhenI’mtired,Itendtomakemistakes.stayawayfrome.g.Iwantyoutostayawayfrommyhome.excel(at/in)v.tobeverygoodatdoingsomethinge.g.1.Theschoolexcelsinsports.2.Shehasalwaysexcelledatforeignlanguages.intermsof:fromthepointofviewof;withregardto;concerninge.g.Intermsofenvironmentalprotection,thisprojectisexcellent.thebrainchild(ofsomebody):anideaorinventionofonepersonorasmallgroupofpeople课后作业/思考题ReviewwhatwehavelearnedthisperiodTask2Correctthefollowingstatementsaccordingtothepassage教学后记说明：1.课程教案应按授课次数编写；重复班授课不再另行编写教案。2.合班课的“授课时间”可以集中填写。
