永恒的心创业计划书目录第一章.产品概述............................................................................................................................3第二章产品与服务...................................................................................................................42.1产品....................................................................................................................................42.1.1产品概念..................................................................................................................42.1.2产品特性..................................................................................................................42.1.3产品原理..................................................................................................................42.2产品服务.............................................................................................................................5第三章市场分析............................................................................................................................63.1宏观环境.............................................................................................................................63.2行业分析.............................................................................................................................73.3SWOT分析........................................................................................................................93.3.1优势(strength).....................................................................................................93.3.2劣势(weakness)..................................................................................................93.3.3机会(opportunity)...............................................................................................93.3.4威胁(threat).......................................................................................................10第四章业务规划.........................................................................................................................11.4.1主业务规划.....................................................................................................................11.4.1.1产品概述...............................................................................................................11.4.1.2用户定位...............................................................................................................11.4.1.3市场定位...............................................................................................................11.4.2短期目标..........................................................................................................................11.4.3长期目标..........................................................................................................................12第五章财务预算...........................................................................................................................13第六章管理体系.........................................................................................................................142永恒的心创业计划书第一章.产品概述LED显示屏(LEDdisplay):又叫电子显示屏或者飘字屏幕。是由LED点阵组成,通过红色或绿色灯珠的亮灭来显示文字、图片...