摘要物业管理行业中很多工作都要靠人力完成，属于劳动密集型行业，人工成本高，行业利润低。随着数据化时代的到来，物业行业的服务水平、品质检验、工作效率以及服务内容多样化等方面在技术的支持下都能够得到极大的改善。在互联网的大环境下物业公司唯有改变传统管理模式，结合互联网的优势，整合资源，逐渐从劳动密集型转化为智力密集型，走出物业利润低、压力大的桎梏。本文主要介绍了物业管理行业的国内外现状以及物业管理的理论基础，并将万科物业的传统管理模式和创新管理模式进行比较。万科物业的创新之处在于将互联网与物业相结合，推出了睿服务体系，通过线上线下与业主的连接，有效的缓解了物业工作中重复工作、人工成本高、低效率的问题。同时通过其他增值业务，提升了万科物业的利润。并以万科物业为启发思考物业管理行业未来的发展方向。互联网+物业是未来物业的发展方向，能够取得先机的企业才能在时代的发展中立于不败之地。关键词：互联网创新睿服务DiscussinnovationmanagementmodeofthevankepropertyAbstractPropertymanagementindustryhasbeenalabor-intensiveindustries,highlaborcosts,lowindustryprofits.Withthearrivalofthedataage,thepropertysector'sservicelevel,qualityinspection,workefficiencyandservicecontentdiversificationandsooninthetechnicalsupportcanbegreatlyimproved.IntheInternetenvironment,propertycompaniesonlychangethetraditionalmanagementmodel,combinedwiththeadvantagesoftheInternet,integrationofresources,andgraduallyfromlabor-intensiveintointellectual-intensive,outofthepropertyprofitslow,thepressureoftheshackles.Thispapermainlyintroducesthecurrentsituationofpropertymanagementindustryathomeandabroadandthetheoreticalbasisofpropertymanagement,andcomparesthetraditionalmanagementmodeandinnovationmanagementmodeofVankeproperty.VankepropertyinnovationliesinthecombinationoftheInternetandtheproperty,launchedtheRuiservicesystem,throughtheonlinelinewiththeownersoftheconnection,effectivelyalleviatetheworkoftheworkintherepeatedwork,highlaborcosts,lowefficiency.Atthesametimethroughothervalue-addedservices,toenhancetheVankepropertyprofits.AndVankepropertyastheinspirationtothinkaboutthefuturedevelopmentdirectionofthepropertymanagementindustry.Internet+propertyisthefuturedirectionofthedevelopmentoftheproperty,togettheinitiativetotheenterpriseinthedevelopmentofthetimesinaninvincibleposition.Keywords:TheInternetInnovationRui-services目录引言.....................................................................1第一章物业行业管理模式研究概述.......................................21.1选题的背景与意义...............................................................................................................21.2国内外研究综述.....................................................21.3研究思路与结构.....................................................31.4研究方法与技术路线.................................................4第二章物业管理的理论基础..............................................52.1物业管理的法学基础——建筑物区分所有权理论.........................52.1.1建筑物区分所有权理论.............................................52.1.2理论实践问题分析.................................................52.2物业管理的经济学基础——公共产品和公共选择理论.....................62.2.1公共产品理论和公共选择理论.......................................62.2.2理论实践问题分析.................................................6第三章万科物业的传统管理模式与问题研究...............................93.1万科物业的传统管理模式.............................................93...
