浅议新媒体时代的人际传播分析研究 工商管理专业VIP免费

浅议新媒体时代的人际传播Discussionontheinterpersonalcommunicationinthenewmediaera摘要人际传播在施拉姆看来是最好的传播方式。而随着人们生活环境的变化、所处时代的不同，人际传播呈现了不同的特征、优势以及不足。本文对人际传播的演变、新媒体对人际传播的影响和新媒体人际传播的发展趋势进行了分析表述。为了更好地理解新媒体时代的人际传播，其中将新媒体人际传播的特征、人际传播对新媒体的使用动机和新媒体人际传播的发展趋势这几点作为了分析重点。对新媒体背景的认识有助于我们更好地理解这个时期的人际传播的与众不同，从而正确的看待正在走向娱乐化、微时代并与大众传播融合的新媒体人际传播。从某种意义上来说，人际传播与大众传播融合是时代的需要，也是必然的结果。总之，只有全面、正确的看待新媒体，才能引导向更好的发展方向。因为人一直都是传播的主体。关键词：新媒体人际传播大众传播AbstractInterpersonalcommunicationisthebestwayofcommunicationforSchram.Withthechangeofpeople'slivingenvironmentandthedifferenttimes,interpersonalcommunicationpresentsdifferentcharacteristics,advantagesanddisadvantages.Thispaperexpoundstheevolutionofinterpersonalcommunication,theinfluenceofnewmediaoninterpersonalcommunicationandthedevelopmenttrendofinterpersonalcommunicationinnewmedia.Inordertobetterunderstandtheinterpersonalcommunicationinthenewmediaera,thecharacteristicsofthenewmediacommunication,themotivationofinterpersonalcommunicationtothenewmediaandthetrendofthedevelopmentofhumancommunicationinthenewmediaarethekeypoints.Theunderstandingofthenewmediabackgroundhelpsustobetterunderstandthedifferenceofinterpersonalcommunicationatthistime,soastocorrectlyviewthenewmediacommunicationthatismovingtowardstheentertainment,themicroeraandthemasscommunication.Inasense,theintegrationofinterpersonalcommunicationandmasscommunicationistheneedofthetimes,andisalsotheinevitableresult.Inshort,onlyacomprehensiveandcorrectviewofnewmediacanleadtoabetterdevelopmentdirection.Becausepeoplearealwaysthemainbodyofcommunication.Keywords:newmediainterpersonalcommunicationMasscommunication目录摘要................................................................ⅠAbstract............................................................Ⅱ绪论................................................................11人际传播的历史演进...............................................31.1口语传播时期...................................................31.2文字传播时期...................................................41.3电子传播时期...................................................41.4网络传播时期（新媒体时代）.....................................42新媒体下的人际传播...............................................62.1新媒体人际传播的特征...........................................62.2新媒体人际传播的优势...........................................72.3人际传播中对新媒体的使用动机...................................72.4新媒体人际交流的影响...........................................93新媒体时代人际传播的发展趋势....................................113.1与大众传播融合................................................113.2内容娱乐化....................................................123.3向微时代发展..................................................13结语...............................................................14参考文献...........................................................15致谢...............................................................16绪论对于人类而言，人际传播是种最原始最基...