高中英语 Unit1 Advertising Reading 1精品课件 牛津译林版必修4 课件VIP免费

Enjoy a group of picturesEnjoy your music,Enjoy your Sony!Shoes can fly!So do your dreams!Sedal ShampooEverything is possible!Commercial advertisementsMore ads for you to discuss:Protect water,Protect ourselves.think about a good slogan for each adTaiwan,China!Stop smokingTo protect our environment!Public service advertisements (PSAs)Look at the four ads on P1 and decide which type they belong to. Earth DaySay ‘No’ to DrugsOxlin AirlinesSoft Shine ShampooCommercial advertisementsPSAs What may be talked about in this expository writing?What may be talked about in this expository writing?Prediction: advertisementsReading strategy:Reading strategy:Reading strategy:Reading strategy:reading expository writingreading expository writing （说明文）（说明文）introduction of subjectintroduction of subjectsupporting detailssupporting detailsconclusionconclusiona subjecta subjectStructure of the Structure of the writing:writing:Structure of the Structure of the writing:writing:Subject Introduction of the subjectSupporting detailsConclusionParagraph 1Paragraph 2Paragraph 3-4Paragraph 5Fast-reading1. What does PSA stand for?Public service advertisement.3. Where are advertisements usually found?They are usually found in newspapers and magazines, on the Internet, radio and television. 2. When did China begin a nationwide public service advertising campaign?In 1996.Read the passage again and fill in the numbered blanks no more than three words.Careful reading: 2________Something using 3 ________________ to persuade people to buy a product or service, or to believe in an idea.Types/categories4________________ 5_______ FeaturesTitle 1_______________Commercial advertisementsPublic service advertisementsTo advertise a product or serviceTo teach us and help us6_______________Not tel...