Enjoy an ad
Enjoy an ad
Skim the text and predict the content
Skim the text and predict the content
Skimming Skimming Listen and pay attention to the following words
Where…
Choose the correct answers
Who advertises
business B
individuals C
organisations D
associations2
Why do they advertise
to inform the public B
to sell their goods C
to educate the bad guys D
to fool peopleA
Where do they advertise
on buses B
on the radio C
on the Internet D
on billboards E
on our textbook F
on our clothes4
How do they make effective ads
identify their target B
appeal to their targetC
use a cheap medium D
use visual mediumA
BDivide the text into four parts
Part I
(para )Part II
(para )Part III
(para )Part IV
(para )Introdu