目 录 前言 ········································································································· 2 1.项目背景分析 ························································································· 2 1.1 电子商务产业背景及地位 ·································································· 2 1.2 XXX（你选择的商品类型）发展现状分析 ············································· 2 1.3 C2C 电子商务平台现状分析 ······························································· 2 2.项目的市场分析及定位 ············································································· 3 2.1 项目开发环境的 swot 分析 ································································ 3 2.1.1 内在优势 ············································································· 3 2.1.2 内在劣势 ············································································· 3 2.1.3 外在机会 ············································································· 3 2.1.4 外在威胁 ············································································· 4 2.2 网络市场细分及定位 ············...
