Chapter06-MeasuringandEvaluatingthePerformanceofBanksandTheirPrincipalCompetitorsCHAPTER6MEASURINGANDEVALUATINGTHEPERFORMANCEOFBANKSANDTHEIRPRINCIPALCOMPETITORSGoalofThisChapter:Thepurposeofthischapteristodiscoverwhatanalyticaltoolscanbeappliedtoabank’sfinancialstatementssothatmanagementandthepubliccanidentifythemostcriticalproblemsinsideeachbankanddevelopwaystodealwiththoseproblemsKeyTopicsinthisChapterStockValuesandProfitabilityRatiosMeasuringCredit,Liquidity,andOtherRisksMeasuringOperatingEfficiencyPerformanceofCompetingFinancialFirmsSizeandLocationEffectsAppendix:UsingFinancialRatiosandOtherAnalyticalToolstoTrackFinancialFirmPerformance-TheUBPRandBHCPRChapterOutlineI
Introduction:IIEvaluatingPerformanceA
DeterminingLong-RangeObjectivesB
MaximizingtheValueoftheFirm:AKeyObjectivefo