Office Kitchen Business Plan/公司派商业计划书 Executive Summary/概述 1.1 Introduction/关于我们 Office Kitchen (Abbreviated as O.K) is a start-up food production and delivery service company. O.K aims to develop and capture the fast growing interest in providing quality food to the modern day office working class. It caters to both individual dietary needs and large scale company functions. O.K operates 24/7, and is open for business online as well as in-store. Office Kitchen will start in Chengdu, Sichuan, and expects to expand its business nationally. 公司派（暂命名）是一家立足于成都，并面向全国发展的糕点和鲜食生产配送服务公司，集中为城市的商业办公区和高新软件园区服务。公司派专注于开发、满足现代职场人的各种饮食需求，同时为公司的各种场合提供餐饮服务。公司派全天候运作，并运用互联网和移动互联网科技，为顾客提供最时效、便捷的点餐方式。 1.2 Objectives/我们的目标 To capture the majority of quality food delivery service in city business districts and software park areas. To build up a distinctive and unique brand image amongst the modern day office workers. 争取大量城市商业办公区域和高新软件园区的鲜食快送市场份额。 在现代办公室族群中树立鲜明、独特的品牌认知和形象。 1.3 Mission/我们的使命 Office Kitchen serves as a mobile kitchen offering quality food for every company and its employees. 公司派致力于成为每家公司和现代职场人的贴身厨房。 1.4 Products and Service/产品和服务 Office Kitchen offers a variety of food options, ranging from bakery products and fresh meals to beverages and snacks. All products are produced to fulfill the dietary needs of the modern day office working class. O.K provides freshly prepared bakery products and foods at all times during a day. Customers primarily order via office internet and/or cellular mobile internet. All stores are ...
