论设计与市场的关系摘要设计是社会意识的一种体现形式,市场经济是社会存在的表现形式之一。设计与市场经济的关系的本质是精神与物质的关系。市场经济是基础,设计要为进展市场经济服务,且要与市场经济相融,从而得到自身进展。在市场竞争日益激烈的今日,设计与市场的关系日益密切, 设计和市场两者互为影响,互为条件。设计本身要受技术水平和市场条件的制约,市场经济状况的好坏,可以制约设计的进展, 反之设计也引导市场消费,设计的进展对市场经济具有推动作用。Design is a reflection of social consciousness form, market economy is one of the forms of social existence. Design and the relationship of market economy is the nature of the relationship between spirit and matter. Market economy is subject, design services for the development of market economy, and be in harmony with market economy, so as to get their development. In an increasingly competitive market today, the design and market is increasingly close, the relationship between design and market influence each other, each other conditions. Design itself to the restriction of the technical level and market conditions, the stand or fall of the market economy condition, can restrict the development of the design, and design also guide market consumption, the development of the design is driven to market economy。关键字:设计;市场;关系;制约;推动1.设计的概念 设计有广义狭义之分,广义上可以理解为“设计是从无到有的制造,制造新的、有用的事物。”狭义上的“设计”,即美学实践领域内的,甚至仅限于有用美术范畴内的各种相对独立的构想与制造过程。主要包括广告设计,标志设计,产品设计,服装设计,环境设计等。狭义的“设计”更接近于“艺术设计”。本文所谈到的设计更多的指的是狭义上的设计。2.市场的定义市场是商品经济运行的载体或现实表现,是买方与卖方进行商品交换的场所,是商品流通领域反映商品关系的总和。市场通常由一群有不同欲望和需求的消费者所组成。无论什么样的企业,什么样的产品,都服务于市场,受市场所支配和制约。市场决定企业规模和企业的进展...