外文文献RURAL TOURISM AND SUSTAINABLE DEVELOPMENTINTRODUCTIONRural tourism is a segment of the total tourist industry which is particularly important in Hungary, in a country with no spectacular natural attractions, without seaside, high mountains, rainforest or herds of exotic animals
However, its attractive cultural landscapes with small villages, thermal springs, rivers and lakes, combined with the traditional hospitality, are able to offer pleasant experiences to the kind of tourist who is looking for relaxation and recreation in a calm setting
On one hand, rural tourism development can play an important role in the diversification of the Hungarian tourist supply and in the creation of a more complex and colourful country image
On the other hand , rural tourism is not only the end, but