探究扁平风格节庆插画中肌理笔刷的视觉演绎——以顺德酒厂项目节庆插图为例

探究扁平风格节庆插画中肌理笔刷的视觉演绎——以顺德酒厂项目节庆插图为例 Exploring the visual interpretation of the Texture Brush in Flat-style Illustration——take the Festival Illustration of Shunde Winery as a case 内容摘要随着互联网时代的快速发展，插画成为一种视觉传达的艺术形式，具有独特的感染力。不仅满足了人们的文化生活需求，同时也逐渐提高了大众的欣赏水平。在插画日趋发展中，插画慢慢的融入了人们生活当中，不仅要适应着人们的心理需求不断创新，同时插画的风格已经不像以往那样的单一。肌理在插画中的应用也越来越被大众所认可，肌理笔刷的尝试和运用给插画加上了肌理质感，表现出更加丰富的视觉效果。本文以《顺德酒厂节庆插图》系列插画创作为例，采用扁平风格插画为基础，对肌理笔刷的形态及运用进行探究。通过调节笔刷肌理的疏密形式来替代物体渐变的效果，增加画面的细节和质感，从而让人们在视觉效果上呈现出多样的感觉。符合现代年轻人的审美观念的不断变化和对插画文化时代的一种情感表达。关键词： 肌理笔刷 节庆插画 视觉效果Abstract With the rapid development of the Internet era, illustration has become an art form of visual communication, with a unique appeal. It not only meets the needs of people’s cultural life, but also gradually improves the level of public appreciation. In the development of illustration, illustration is gradually integrated into people’s life. It not only needs to adapt to people’s psychological needs for continuous innovation, but also the style of illustration is not as simple as before.The application of texture in illustration is more and more recognized by the public. The attempt and application of texture brush add to the illustration, showing a richer visual effect. Taking the illustration creation of shunde winery festival illustrations series as an example, based on flat style illustration, to explore the shape and application of texture brush. By adjusting the density of the texture of the brush ...